Launching in mid 2014, Elite Eleven® (Est. Melbourne) set a goal to bring a truly original sports & lifestyle brand, where fitness and fashion collide. Focussing heavily on both sport and the lifting lifestyle, Elite Eleven®, with each generation and release, has gained momentum as one of the true local/worldwide sporting brands.

Realizing the huge growth in awareness and need to keep active, Elite Eleven® will always continue to find and develop the elite quality that typifies all the products we put out there, allowing users to perform at their maximum, whilst looking edgy and progressive.